Blinds, curtains and bedding, dressed for your home.

A family soft-furnishings shop on Bethnal Green Road, blinds and curtains made to measure or ready to take home, plus netting, bedding, cotton sheets and rugs.

340 Bethnal Green Rd, E2 0AH · Blinds · Curtains · Netting · Bedding · Rugs
Made to measureBlinds and curtains sized for your windows, or ready-made off the shelf.
Nets & voilesNet curtains, lace and voile by the metre or cut to your drop.
Bedding & linenCotton sheets, duvet sets, pillows and cosy throws in every size.
On Bethnal Green RdA short walk from Brick Lane and Shoreditch, in the heart of E2.

What we sell

Everything to dress a window and a bed

One little shop for the whole home, the blind that fits the awkward window, the curtains that finish a room, and the bedding to sink into afterwards.

Blinds

Roller, Venetian, vertical and blackout blinds, ready-made sizes in stock, or measured up for your window.

  • Roller
  • Venetian
  • Vertical
  • Blackout

Curtains

Ready-made pairs and made-to-measure curtains in velvet, jacquard and thermal linings for warmer rooms.

  • Ready-made
  • Made-to-measure
  • Velvet
  • Thermal

Net curtains & voile

Lace nets, plain voiles and slot-top panels, sold by the metre and cut to the drop you need.

  • Lace nets
  • Voile
  • By the metre
  • Slot-top

Bedding & sheets

Duvet sets, fitted and flat cotton sheets, pillowcases and pillows across single to super king.

  • Duvet sets
  • Cotton sheets
  • Pillows
  • All sizes

Rugs & throws

Soft rugs, runners and fleece throws to warm up a floor or the foot of the bed.

  • Rugs
  • Runners
  • Fleece throws
  • Blankets

Fabric, yarn & haberdashery

Curtain fabric off the roll, knitting and crochet yarn, and the odds and ends for a home project.

  • Curtain fabric
  • Yarn & wool
  • Trimmings
  • Personalisation

Ranges and stock change with the season, call the shop on 020 7739 0051 to check a size or colour before you visit.

The right blind

See what a blind does to a room

A blind is really a light switch for your window. Slide it and watch the same room go from bright and open to shaded and private. That is the difference the right blind makes.

Half open · soft, filtered light

About the shop

A soft-furnishings shop for E2

Dreamland Linen has dressed windows and beds on Bethnal Green Road for years, the kind of local shop where you can hold the fabric, match a colour and carry it home the same day.

Blinds and curtains, nets and voiles, bedding and rugs all under one roof, with fabric and yarn for anyone who’d rather make their own. Pop in for a look, or call ahead and they’ll tell you what’s in.

Find us340 Bethnal Green Rd, London E2 0AH
OpenMon–Sat 10:00–18:30 · Sunday closed
PayingCard & contactless welcome, and cash
White lace net curtains and voiles hanging inside Dreamland Linen, above shelves of bedding and rolls of fabric

In their words

What neighbours say

A few words from customers on the shop’s Google listing.

★★★★★

“I would recommend this shop 100%. Friendly, and very helpful.”

Carol S. · Google review
★★★★★

“£2 each and very good quality, I recommend this to anybody who crochets or knits.”

Alisha · Google review
★★★★★

“Excellent service.”

Football & Stuff · Google review

Read the reviews on Google →

Find us

Pop in on Bethnal Green Road

You’ll find the gold Dreamland Linen sign at number 340, near the Brick Lane end of Bethnal Green Road in E2. Have a question first? Give the shop a call.

Weavers Fields Bethnal Green Road Vallance Rd Dreamland Linen · E2 0AH Open in Google Maps

Dreamland Linen

340 Bethnal Green Rd, London E2 0AH

Monday10:00 – 18:30
Tuesday10:00 – 18:30
Wednesday10:00 – 18:30
Thursday10:00 – 18:30
Friday10:00 – 18:30
Saturday10:00 – 18:30
SundayClosed

Good to know

Questions people ask

The practical stuff, hours, what’s in stock, measuring up and how to find the shop.

What are your opening hours?

The shop is open Monday to Saturday, 10:00 to 18:30, and closed on Sundays. The banner near the top of the page shows live whether we’re open right now.

Do you make blinds and curtains to measure?

Alongside ready-made sizes on the shelf, blinds and curtains can be made up to fit your windows. Bring your measurements, or call the shop to talk through what you need before you come in.

Can I buy net curtains and fabric by the metre?

Yes, lace nets, voiles and curtain fabric are sold off the roll and cut to the drop or length you need. There’s also knitting and crochet yarn if you’re making something yourself.

What bedding sizes do you carry?

Duvet sets, cotton sheets, pillowcases and pillows across the usual sizes from single up to super king, plus fleece throws and blankets. If you’re after a particular size or colour, call first and we’ll check the shelf for you.

How do I pay?

Card and contactless payments are welcome in the shop, as well as cash.

Where exactly are you?

We’re at 340 Bethnal Green Road, London E2 0AH, on the parade near the Brick Lane end, a short walk from Shoreditch. There’s a map and directions just above.

For the owner, a few things to confirm before we launch Everything on this page is drawn from your Google listing and shop photos. Please confirm:
  • Whether blinds and curtains are made-to-measure in-house or ordered in, and if there’s a fitting/measuring service.
  • We’ve linked your Instagram (@dreamland_linen). If you also have a Facebook page, send us the link and we’ll add it.
  • Opening hours are correct (Google: Mon–Sat 10:00–18:30, Sun closed).
  • Any prices, ranges or a founding year you’d like added.